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It's certainly all well and good having a website, especially an up-to-date, responsive, modern one! But that doesn't necessarily guarantee your site will receive thousands of visitors. That's where WSI's paid search solutions come into play, our solutions and expertise ensure your target audience comes straight to your website, if you're willing to pay for them.
Google will no longer be showing ads on the right hand side of its search results pages.
Paid search and email marketing are similar in that getting someone to notice your creative and click through the landing page is only half the battle. The real test of your campaigns is how many people follow through to sign up for your offer or buy what you’re selling.
This article provided by Constant Contact and Wordstream covers some approaches to improve the situation.
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